Extreme Ownership

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Leadership

Extreme Ownership

Jocko Willink and Leif Babin
LeadershipMindset
Everything that happens on my watch is mine. No excuses, no blame, just the fix.
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Lessons learned

01
Own all of it.

If a deal slips, a coach no-shows, or an agent fails, the first question is what I did or didn't do. Blame feels good for about a minute and fixes nothing.

02
There are no bad teams, only bad leaders.

Swap the leader and the same people perform differently. I've watched it happen in a gym and in a sales floor.

03
Believe in the mission or fix it.

If I can't explain why we're doing something, I have no business asking anyone else to do it. Go up the chain and get the why first.

04
Prioritize and execute.

When everything is on fire, pick the biggest fire, put the team on it, then the next. Panic is just trying to do all of them at once.

05
Decentralized command.

Everyone needs to know the goal well enough to act without me. My back office runs this way now: written jobs, clear intent, no waiting on approval.

Who should read it

Anyone who manages people and catches themselves explaining why a result wasn't their fault. It's the book that ended that habit for me.

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Logan Winn, MBA

Enterprise sales at Salesforce, Envestnet | Yodlee, and ADP. Partner in two JG Academy jiu-jitsu gyms with a back office that runs on Claude agents. I write about money, business, and running a company on AI.

https://www.loganwinn.com
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